An interactive digital magazine designed for Salveo Innovations to showcase their smart AI chatbot, Tyrone. The magazine offers an immersive experience, and the project also includes the design of the Tyrone app logo. This project combines interaction design and branding within a narrative media format.
Tyrone App Logo
Tyrone is an innovative application designed to empower individuals to make informed health decisions. Salveo Innovations envisions a future where everyone can seamlessly communicate with their healthcare providers, eliminating barriers and enabling informed decisions for personal and family well-being. Tyrone is built on four core principles: 1. Serving the Community, 2. Trusted Providers, 3. Enhancing Health Literacy, and 4. Improving Health Outcomes.
The logo’s design reflects the app’s forward-thinking potential, with a dynamic visual of a heartbeat graph symbolizing vitality and the flow of life. The circular shape embodies Tyrone’s mission of connecting communities and individuals, while the intertwined central figure evokes a sense of embrace and care—representing the human-centric approach. The color palette was derived from Salveo Innovation’s demo version of the app, selected to maintain consistency with the brand identity. A subtle gradient effect simulates lighting from the top left, adding depth and a futuristic dimension to the overall design.
Designing Narrative Media for Salveo Innovations