Hi, I’m Seowon. I design to connect.
To me, design is more than visuals or usability — it’s about understanding people, shaping stories, and creating moments that feel personal and lasting.
I’m a product designer by training, but my work spans across strategy, branding, and storytelling. I thrive in spaces where logic meets emotion, and function meets feeling.
I ask questions like:
“Does this truly help someone?”
“Will this moment be remembered?”
Those questions guide me to create experiences that are subtle yet impactful — from a single scroll to an entire product journey.
Whether I’m building an app, refining a message, or shaping a brand, I always aim for one thing:
To make people feel connected — to others, to stories, and to themselves.